That virtual currency can then be used to buy a random new character from the game's regularly expanding roster. Players can receive a small amount of in-game currency in return for watching an ad. Within two months of its release it had accrued $1 million USD via optional video ads. But its nonintrusive money-making methods have shown that a considerate commercial angle can still make serious bank. The accessible app built on tried and tested principles contemporized with a clean, distinctive design. Hipster Whale, the studio behind "Crossy Road," has proven adept at providing successive reasons to return to its viral smash hit. Then, iPhone and iPad versions of the game will net the same update in May. Owners of an Apple TV have had access to the multiplayer mode since November 2015, released soon after the set-top box's 4th gen unit debuted. The mode is available on Android as of April 21, 2016. Concurrently, players are encouraged to stick together to better their chances of revival at a teammate's hand should they get accidentally flattened.
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